By BallotWire
2025
As the Democratic Party begins to chart its course toward the 2028 presidential election, a dynamic and diverse field of potential candidates is taking shape. These leaders represent various ideologies, experiences, and political strategies—from progressive champions to pragmatic centrists and even high-profile outsiders. While no one has officially declared their candidacy, the early landscape suggests an exciting and competitive primary season. Here's a closer look at some of the most talked-about Democrats who could shape the party's future.
Wes Moore, the Governor of Maryland, has quickly become one of the party's most compelling new figures. A combat veteran, bestselling author, and former nonprofit executive, Moore's inspiring personal journey and executive leadership have drawn national attention. Although he has ruled out a 2028 run for now, endorsements from public figures like George Clooney and his expanding influence suggest he could play a central role in the party's future.
Andy Beshear, the Democratic Governor of deep-red Kentucky, has been more open about his ambitions. Known for his calm, bipartisan leadership during crises and recent re-election in a conservative state, Beshear has said he would consider a run if he believes he can help heal national divides.
Josh Shapiro, Governor of Pennsylvania, is another popular name in Democratic circles. His management during critical moments and firm performance in a key swing state have positioned him as a serious contender. While he hasn't announced any plans, his increasing national presence and political savvy make him one to watch.
Gretchen Whitmer, Governor of Michigan, continues to be a frequently mentioned name. Praised for handling emergencies and her clear messaging during the pandemic, Whitmer's blend of toughness and relatability could give her a strong platform in a presidential race.
Alexandria Ocasio-Cortez (AOC), the progressive firebrand from New York, has not ruled out a presidential run. Her grassroots appeal, especially among young and diverse voters, and bold policy vision make her a potential game-changer in a crowded field.
Gavin Newsom, Governor of California, has unmistakably signaled broader ambitions. Once known primarily as a progressive firebrand, Newsom has shifted its tone in recent years, confronting issues like homelessness, crime, and the economy head-on. His high-profile media appearances and confrontations with GOP governors suggest he is preparing for a larger stage.
JB Pritzker, the Governor of Illinois, is increasingly viewed as a serious contender for 2028. With a net worth over $3 billion, Pritzker has the financial resources to self-fund a national campaign. He has been actively building his national profile, delivering speeches in key primary states like New Hampshire and criticizing President Donald Trump.
Pete Buttigieg, the former Secretary of Transportation and 2020 presidential candidate has maintained a consistent national profile. Through media appearances and town halls, he continues to build a centrist coalition that could serve him well in 2028. His message of unity and pragmatic problem-solving may resonate in a post-Biden era.
Outsiders and Unconventional Voices
Stephen A. Smith, the ESPN sports commentator, has stirred curiosity after receiving unexpected praise from political figures, including Donald Trump. Though he hasn't indicated interest in running, his communication skills and massive national following make him an intriguing outsider.
Mark Cuban, a billionaire entrepreneur, has long been considered a potential independent or Democratic candidate. While he hasn't committed to running, Cuban's outspoken views on political reform and economic innovation could appeal to voters tired of establishment politics.
Other Prominent Democratic Figures
Several seasoned figures remain influential within Democratic circles and could emerge as serious contenders:
Kamala Harris, former Vice President, remains high-profile despite the party's loss in 2024. Her historic role and national experience make her a potential frontrunner if she returns to the national stage.
Cory Booker, U.S. Senator from New Jersey and former 2020 presidential candidate, continues to advocate for unity and justice within the party.
Tim Walz, Minnesota Governor and the 2024 Democratic vice-presidential nominee, is respected for his ability to connect with rural and urban voters.
Ro Khanna, a California congressman, represents the progressive wing of the party, which focuses on tech innovation and economic equity.
Looking Ahead
The Democratic field for 2028 is still forming, but it's already filled with potential capable, high-profile leaders. As the party considers its future direction, voters will likely have many choices— from pragmatic centrists to bold progressives and fresh outsider voices. The coming years will determine which vision resonates most with Democratic voters—and who is best positioned to lead the party into a new era.